Question 1: 1.Where and when did usable online video start?
Usable online video first started in 2002. This is when Sony Pictures Entertainment, Universal Studios, Paramount Pictures, Metro-Goldwyn-Mayer and Warner Bros. established the much anticipated MovieLink.
Question 2: What recent innovations are being used to lure us into the movies? What are they luring us from?
Examples of technological innovations used to lure audiences to watch movies and television series include: Online Movie and Tv Trailers found on websites such a YouTube- This allows internet users to acces YouTube and view the full-length movie of episode trailer. These trailers are used to show parts of the movie or show (usually the parts that show the most funny lines or the beginning of the climax) that attract the viewers so that they are left NEEDING to see what happens next. These trailers are also aired on television, at the movie theaters prior to a movie commencing and nowadays, these previews can also be accessed via telephone through mobile internet.
Question 3: Are short films still being made? Why? Who pays for them?
Short films are indeed still being made in modern society. This is made apparent by the large number of Short Film Festivals that are still being held in honour of the short film industry. Such festivals include the Sydney Film Festival and the world's largest short film festival which is TropFest. Short films make money from festivals such as these through prize money. Another way that short films make money is through the internet.
Question 4: The term viral is thrown about a lot but what does it mean in film/movie arena?
The term 'viral' refers to a film/show/videoclip that is made popular through the process of internet sharing. These videos can be shared via email or video websites such a YouTube. The popularity of these videos is often determined by how many 'hits' it makes: in other words, how many views it has by the public. A great example of one of these videos is the ever popular YouTube hit "David after Dentist" which since it's release one year ago has received 66,416,848 views!
Question 5: Online video distribution isn't limited to the short film format. We are now starting to see television styled shows made solely for internet release (webisodes). Find an example of this style of content and discuss how viewing television content in this way can positively and negatively affect the viewer's experience.
3 examples of online webisodes include:
*Red vs. Blue
All of these online tv series are found on a website called mashable.com. I believe that the invention of these online webisodes can be negative and positive depending on the user. For people who have little access to the internet or simply have a very slow internet modem, it can be very hard to access and download such webisodes. In the case of someone who has very easy access to fast internet, I think this is a great way to air series as it is easily accessible and can be watched whenever one pleases as opposed to having to wait for a certain time when a show airs on normal TV.